Launch of my new book “The balancing act of innovation” on January 17th in Brussels

The official book launch of “The Balancing Act of Innovation” that I wrote with Walter Van Dyck and a group of professors from Vlerick Leuven Gent Management School will take place on Monday January 17th in Brussels.

The Balancing Act of Innovation is a hands-on book for practitioners and proposes to learn from the practitioners: how successful companies do it. The book shows innovation in its diversity and contains case studies about Alcatel Lucent, Janssen Pharmaceutica, Studio 100, and many more. The foreword brings an inspiring vision on innovation by Rudy Provoost (CEO of Philips Lighting), and the book ends with an exclusive interview of Billy Salha, General Manager Europe of BIC. The book intends to help companies discover their own road to innovation!

Date: 17 January 2011

Location: Living Tomorrow, Vilvoorde (Brussels)


3.30 pm  Welcome coffee

4.00 pm  Handover first copies of the book to the authors –  Hilde Vanmechelen, LannooCampus

4.10 pm  Welcome – Philippe Haspeslagh, Vlerick Leuven Gent Management School, Dean

4.20 pm  Introduction of the book by the authors – Philippe Silberzahn, EM Lyon Business School, Professor & Walter Van Dyck, Vlerick Leuven Gent Management School, Professor

4.40 pm  Panel debate: “How to boost innovative performance?”

  • Tom Aelbrecht (Director Venturing & Incubation, Janssen Pharmaceutica)
  • Jo Daris (General Manager, Studio 100 Animation)
  • Wim De Veirman (CEO, GreenPan)
  • Pieter Geeraerts (General Programme Manager KPNGB Managed Network Services, Alcatel Lucent)
  • Moderator: Olaf Du Pont (University of Gent)

5.30 pm  Q&A

5.45 pm  Walking dinner

Amazon link here.