How declining organizations create an imaginary double

Organizations in decline tend to create an imaginary double in which they lock themselves. This double is themselves, but in an idealized version. It is a mask that they create to hide and to insulate themselves from a reality that they refuse, letting the world go without them, even against them. The dissolution of this double, i.e. the acceptance of reality, however unpleasant it may be, is a prerequisite for any recovery. A good illustration of this is provided by the Apple turnaround in 1997.

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Why mental models should be the key topic of your next executive seminar

The Covid-19 crisis completely disrupted the strategy of all organizations, reducing plans to nothing. Like any disruption, it corresponded to a process in development whose consequences unfolded, and continue to unfold, progressively on all levels: sanitary, social, economic, but also political and geo-political. It was followed two years later by another disruption, the invasion of Ukraine, which had a similar effect. For organizations, such disruptions impose a complete revision not only of their strategy, but of the way it is defined and of the fundamental beliefs on which the process is based, and in particular on how decisions are made in an organization. It requires a rethink of strategy, management and leadership.

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Start with why? Or start with you?

Start with ‘why’! Having a big ‘why’, a noble and ambitious reason for being (purpose), is the secret of winning business strategies. That’s what Simon Sinek, author of the best-selling book Starting with Why, explains. According to him, all organizations know what they do, and most of them also know how they do it. But very few know why they do what they do. Only those with a big ‘why’ can really succeed, and defining that ‘why’ is therefore a prerequisite for any ambitious strategic thinking. It sounds logical, it’s certainly appealing, and it’s a widespread belief today, but it’s wrong. Let’s see… why.

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Building the Organization for Uncertainty: Lessons from The German Army’s Prewar Leadership Model

[version en français ici]

How can an organization not only protect itself from uncertainty, but more importantly take advantage of it? The question is a hot one these days. It preoccupies many strategists, jumping from one crisis to another in a world that has become highly unstable and full of surprises. One source of inspiration, perhaps unexpected, is the German army, which built, from the end of the 19th century, a very powerful leadership model from which we can learn a lot.

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In uncertainty, be a vulnerable leader

Decision-making in uncertainty is a difficult art. One of the reasons is that the tools and concepts we use are, for the most part, design for risk, i.e. for clearly defined and repeated situations. Such tools assume that uncertainty is something to protect against. This mental model of protection, which seems so logical, is in fact counterproductive. What if, on the contrary, we should not protect ourselves (too much) from uncertainty?

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The three (wrong) reasons why you want to motivate your employees in uncertainty

We live in a world marked by uncertainty and punctuated by major surprises that call into question many of our beliefs. This questioning can be very anxiety-provoking as it seems that we can no longer rely on anything stable to move forward in life. This is particularly true in companies: the situation can go as far as a form of paralysis, caused by the feeling that whatever we undertake, an unforeseen event will call everything into question. This can lead to a loss of motivation. And yet, there is no reason why uncertainty should be demotivating.

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Responding to the Covid-19 Crisis: Three Courses of Action for a CEO

[Version française ici]

In these times of coronavirus epidemic, I have the opportunity to talk to people from very different backgrounds (emergency doctors, researchers, self-employed people, entrepreneurs, retirees, business leaders, etc.) to understand how they “live” the current crisis both personally and professionally. From these discussions, I can draw three courses of action that a CEO can usefully adopt in the face of the extreme and unprecedented situation we are experiencing. (more…)

Effectual leadership: How to (really) transform organizations by learning from entrepreneurs

In 1934, a visionary General De Gaulle explained how the massive use of tanks in time of war could give a decisive advantage. The tanks were known since the First World War, but they were only used as reinforcement of the infantry. De Gaulle proposed to revise this conception completely and place it at the center of the military effort. He was not listened to except by the German general Guderian who put this idea into practice successfully a few years later … against France.

The same is true for the transformation of organizations: the importance of integrating entrepreneurs has long been recognized and organizations have made efforts in this direction, but only in order to become more entrepreneurial. It is this conception that must be revisited: entrepreneurs should not just come to reinforce the existing management, but contribute to transform it by their principles of action. Let’s see how.

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The Creosote, this High-Performing Manager Who Destroys Your Organization

One of the important factors of organization decline is the type of managers it recruits and promotes. Among them is what I call the ‘Creosote manager’, the one who kills life all around him to flourish. Creosote people populate just about every organization that I encounter and that have so much trouble innovating. Would there not then be a causal link?

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